{"product_id":"time-since-launch","title":"Time Since Launch","description":"\u003cdiv style=\"font-size: 35px; padding: 50px; clear: both;\" class=\"large-show testimonial-block\"\u003e\"Fabulous, special timepiece - The design and feel of this timepiece is utterly beautiful and clear. Using the item consists of excited attention and freakout at the event unfolding -- in our case a niece's wedding (Time Since Launch was their wedding gift) as one readies to start the clock, then pulling the pin like it's the start of the Indy 500. Talk about tangible interfaces :) Such a purposeful and imaginative item. Whimsical and rigorous in every way. Just awesome.\" \u003cbr\u003e\u003cbr\u003e- David C. (USA)\u003c\/div\u003e\n\u003cdiv style=\"font-size: 23px; padding: 50px; clear: both;\" class=\"small-show testimonial-block\"\u003e\"Perfect! So excited that I was able to get one! Perfect for my son and his new wife.. They were shocked and cried.\" \u003cbr\u003e\u003cbr\u003e- Cherise D. (USA)\u003c\/div\u003e\n\u003cp\u003e\u003cimg data-mce-fragment=\"1\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/labeled-front-view_2048x2048.png?v=1676333333\"\u003e\u003c\/p\u003e\n\u003cdiv style=\"text-align: center; padding: 80px !important; clear: both; font-size: 30px; background-color: white; color: black;\"\u003eIt's time to launch your personal epoch.\u003c\/div\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/TSL-montage-2023_2048x2048.gif?v=1705026096\" alt=\"\" data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"type-image-text\"\u003e\n\u003cdiv\u003e\u003cimg data-mce-fragment=\"1\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/DSC8391-grey-169_1024x1024.jpg?v=1676334384\" alt=\"Two hands pulling TSL pin.\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003eTime Since Launch is a single-use, long-scale launch clock.\u003cbr\u003e\u003cbr\u003ePull the pin to begin counting for 1 million days, or 2,738 years.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"type-image-text\"\u003e\n\u003cdiv\u003e\u003cimg data-mce-fragment=\"1\" alt=\"Close up TSL reading 936 days.\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/DSC8314-cu_1024x1024.jpg?v=1676334566\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003eUse this very long-scale timepiece to mark the beginning of your epoch. It could begin when you get married, have a baby, quit smoking, launch a rocket, or on an ordinary Tuesday morning.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"type-image-text\"\u003e\n\u003cdiv\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/TSL-cu-back-angle-grey_1024x1024.jpg?v=1674751257\" alt=\"Close up of Time Since Launch. Shows battery and launch pin.\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003eYour epoch is safeguarded within this unique timepiece designed and over-engineered to outlive you.\u003cbr\u003e\u003cbr\u003eSuspended in a durable borosilicate glass tube and sealed with gasketed aluminum end-caps, the display shows days, hours, minutes and seconds since launch.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"text-align: center; padding: 80px !important; clear: both; font-size: 30px; background-color: white; color: black;\"\u003eElevate an otherwise arbitrary moment to super awesome status.\u003c\/div\u003e\n\u003cp\u003e\u003cimg data-mce-fragment=\"1\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/TimeSinceDotDotDot_2048x2048.gif?v=1676427528\" alt=\"Time Since Launch with options of use.\"\u003e\u003cimg data-mce-fragment=\"1\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/DSC8437_69ca1338-4e10-4cbb-b971-4a334c2a7605_2048x2048.jpg?v=1676427733\" alt=\"Time Since Launch wall mounted surrounded by photo of family of 4, a painting, PCB, a fish-shaped jello mold.\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"type-image-text\"\u003e\n\u003cdiv\u003e\u003cimg data-mce-fragment=\"1\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/DSC3968-169-220_1024x1024.jpg?v=1676386356\" alt=\"Bent aluminum TSL wall mount.\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003eWall mount for Time Since Launch made of bent aluminum with a glass bead finish. \u003cbr\u003e\u003cbr\u003eAvailable for purchase with your Time Since Launch or \u003ca href=\"https:\/\/cwandt.com\/products\/time-since-launch-wall-mount?variant=19628493406267\"\u003ehere\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"type-image-text\"\u003e\n\u003cdiv\u003e\u003cimg data-mce-fragment=\"1\" alt=\"time since launch with custom engraving\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/DSC5103-169_1024x1024.jpg?v=1660876847\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003eCustomize your Time Since Launch with same-day laser marked engraving.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cimg data-mce-fragment=\"1\" alt=\"time since launch with custom engraving\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/Property1_Image.webp?v=1770318490\"\u003e\u003c\/p\u003e\u003cp\u003eTime Since Launch is available in standard paper packaging.\u003c\/p\u003e\n\u003cp\u003e\u003cimg data-mce-fragment=\"1\" alt=\"time since launch with custom engraving\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/Property1_Image-3.webp?v=1770318491\"\u003e\u003c\/p\u003e\u003cp\u003eLaminated cardboard secures the timepiece.\u003c\/p\u003e\n\u003cp\u003e\u003cimg data-mce-fragment=\"1\" alt=\"time since launch with custom engraving\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/Property1_Image-4.webp?v=1770318490\"\u003e\u003c\/p\u003e\u003cp\u003eStandard paper packaging.\u003c\/p\u003e\n\u003cp\u003e\u003cimg data-mce-fragment=\"1\" alt=\"time since launch with custom engraving\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/DSC3049_1cf20810-3b12-45e8-a989-edcf1b4f5413.webp?v=1770319136\"\u003e\u003c\/p\u003e\u003cp\u003eWe also offer premium cork packaging.\u003c\/p\u003e\n\u003cp\u003e\u003cimg data-mce-fragment=\"1\" alt=\"time since launch with custom engraving\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/cork-tsl.webp?v=1770319130\"\u003e\u003c\/p\u003e\u003cp\u003eOur dyed black cork packaging is fabricated in Portugal.\u003c\/p\u003e\n\u003cp\u003e\u003cimg data-mce-fragment=\"1\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/DSC8441_b4a916ff-2581-437c-8e77-ac2023e30f38_2048x2048.jpg?v=1676427720\"\u003e\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"float: none;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/DSC2126_copy_1024x1024.jpg?v=1549401094\" alt=\"\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"text-align: center; padding: 80px !important; clear: both; font-size: 30px; background-color: white; color: black;\"\u003eWhat's your moment zero? \u003c\/div\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/DSC1754_f36325ad-7b9d-40e1-ac57-e53fde7345bb.png?v=1786155761\u0026amp;width=1024\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"type-image-text\"\u003e\n\u003cdiv\u003e\u003cvideo autoplay muted loop playsinline preload=\"metadata\" data-inview-play src=\"https:\/\/cdn.shopify.com\/videos\/c\/o\/v\/d0b4194d3bf7409796f2ab28f034b364.mp4\"\u003e\u003c\/video\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003eTime Since Launch ships in pre-launch mode. This rhythmic cycling through each display segment ensures even wear and tear up until launch time.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"type-image-text\"\u003e\n\u003cdiv\u003e\u003ciframe height=\"360\" width=\"640\" src=\"https:\/\/player.vimeo.com\/video\/315535409\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003ePull the pin to initiate the timer.\u003cbr\u003e\u003cbr\u003eNOTE : You can only do this once!\u003cbr\u003e\u003cbr\u003ePulling the pin burns your launch time into the chip's silicon, making that moment yours forever.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"type-image-text\"\u003e\n\u003cdiv\u003e\u003cimg data-mce-fragment=\"1\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/front-grey_1024x1024.jpg?v=1674757980\" alt=\"A transparent glass tube with aluminum end caps and a 12 digit seven segment display showing Time Since Launch.\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003eTime Since Launch is off the grid, both in terms of power and its ability to keep accurate time. Unlike your phone, it doesn’t rely on a surprisingly fragile external multi-billion dollar timing and power infrastructure.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"type-image-text\"\u003e\n\u003cdiv\u003e\u003cimg data-mce-fragment=\"1\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0003\/9371\/files\/back-grey_1024x1024.jpg?v=1674757967\"\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003eMade with precision machined metals, over-engineered and over-specified electronics, Time Since Launch will outlive you. This assembly of parts - from physical materials to electronic components - were selected with longevity in mind.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"type-image-text\"\u003e\n\u003cdiv\u003e\u003cvideo autoplay muted loop playsinline preload=\"metadata\" data-inview-play src=\"https:\/\/cdn.shopify.com\/videos\/c\/o\/v\/8e26a028472d4370948e669308ba32f1.mp4\"\u003e\u003c\/video\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cp\u003eIf anything ever happens to your Time Since Launch, as long as the chip is physically intact, you can recover your Moment Zero and transplant it into a surrogate.\u003c\/p\u003e\n\u003cp\u003eTime Since Launch is made from machined aluminum endcaps and a durable borosilicate tube. The electronics are suspended and deliberately made visible. The enclosure is easy to take apart. If ever something breaks, you can easily identify what went wrong so it can be fixed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"margin: 0px auto !important;\" class=\"product-text_only\"\u003e\n\u003c!-- electronics --\u003e\n\u003cdiv style=\"text-align: center; padding: 80px !important; clear: both; font-size: 30px; background-color: white; color: black;\"\u003eElectronics specified for longevity and low power consumption.\u003c\/div\u003e\n\u003cp\u003eTime Since Launch consists of only essential electrical components to mitigate potential failure points. Mounted on a matte black VT-447 PCB with gold plated traces, Time Since Launch has 2 chips, a few diodes and capacitors, a custom 12 digit LCD, batteries and 2 LEDs for launch time. That’s it.\u003c\/p\u003e\n\u003cp\u003eIt draws less than 2uA (microamps) of current running at 3.3 volts. This gives us an energy usage of about\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"http:\/\/www.wolframalpha.com\/input\/?i=2uA+at+3.3v+in+microwatts\" target=\"_blank\"\u003e6.6 microwatts\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003e(millionths of a watt). \u003c\/p\u003e\n\u003cdiv style=\"text-align: center; padding: 80px !important; clear: both; font-size: 30px; background-color: white; color: black;\"\u003eA 150+ year battery life.\u003c\/div\u003e\n\u003cp\u003eYes, you read that right. 150 years. Version 2 of Time Since Launch ships with 2 x AA Energizer L91 Ultimate Lithium batteries. These batteries have a capacity of 3,500mAh, and a 20 year shelf life, which means they are guaranteed to have 95% of their original capacity after 20 years of sitting on a shelf.\u003c\/p\u003e\n\u003cp\u003eTo arrive at our 150+ year battery life estimate, we take Energizer’s stated capacity of 3,500mAh and round down to 3,000mAh (to be conservative), divide by 2uA and then take off another 10% (to account for external factors). This gives us an conservative estimated run time of\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"http:\/\/www.wolframalpha.com\/input\/?i=3000milliamp+hours+%2F+2+microamps+*0.9+in+years\" target=\"_blank\"\u003e150 years\u003c\/a\u003e.\u003c\/p\u003e\n\u003cdiv style=\"text-align: center; padding: 80px !important; clear: both; font-size: 30px; background-color: white; color: black;\"\u003eA real time chip with ±2.5ppm accuracy.\u003c\/div\u003e\n\u003cp\u003eTo keep time, Time Since Launch uses a low power real time clock chip with a temperature-compensated crystal oscillator that is extremely stable at room temperature. It can hold its frequency at less than ±2.5 parts per million (ppm). This level of accuracy is 10x better than a normal wristwatch crystal which, with an accuracy of ±20ppm.\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eIf you were to shoot a basketball from a court in NYC to a hoop in Philly with ±2.5ppm accuracy, you’d miss by\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/www.wolframalpha.com\/input\/?i=(NYC+to+philly)+*+(2.5ppm)\" target=\"_blank\"\u003eone foot\u003c\/a\u003e.\u003c\/i\u003e\u003c\/p\u003e\n\u003cdiv style=\"text-align: center; padding: 80px !important; clear: both; font-size: 30px; background-color: white; color: black;\"\u003eSafely change batteries without losing time.\u003c\/div\u003e\n\u003cp\u003eAbout 6 months before it is time to change the batteries, the display indicates your batteries are low. During the swap, backup capacitors keep the real time chip powered and running without losing time.\u003c\/p\u003e\n\u003cp\u003eTo \u003ca href=\"https:\/\/vimeo.com\/manage\/videos\/315525004\" target=\"_blank\"\u003echange the batteries\u003c\/a\u003e, pull the aluminum caps out of the glass tube to expose the battery holders. Pull out your old batteries and put in new ones.\u003c\/p\u003e\n\u003cdiv style=\"text-align: center; padding: 80px !important; clear: both; font-size: 30px; background-color: white; color: black;\"\u003eSpecifications.\u003c\/div\u003e\n\u003cp\u003eDimensions : 174mm (6.85”) x 38mm (1.5”)\u003cbr\u003eWeight : 285g (10oz)\u003cbr\u003eMaterials : Anodized aluminum (6061-T6), stainless steel (303) launch pin, borosilicate glass tube with a 4mm (0.1575”) thick wall, Buna-N o-rings, PCB and electronic components.\u003cbr\u003eShips w\/ 2 x AA Energizer L91 Ultimate Lithium batteries.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c!-- end electronics --\u003e\n\u003cp\u003e\u003ciframe height=\"360\" width=\"640\" src=\"https:\/\/player.vimeo.com\/video\/813243441?h=7632a0e6f4\u0026amp;muted=1\u0026amp;autoplay=1\u0026amp;loop=1\u0026amp;title=0\u0026amp;byline=0\u0026amp;portrait=0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e","brand":"CW\u0026T","offers":[{"title":"Premium cork","offer_id":51735579656507,"sku":"TSL-002","price":420.0,"currency_code":"USD","in_stock":true},{"title":"Standard Paper","offer_id":51735579689275,"sku":"TSL-002-P","price":395.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0121\/1475\/5646\/files\/tsl-tilt-solo-grey.jpg?v=1790099595","url":"https:\/\/greatcallathletics.com\/products\/time-since-launch","provider":"Great Call Athletics","version":"1.0","type":"link"}